About Willow and Woods – Wallpaper Design
Hand-Drawn Wallpaper and Surface Patterns, Thoughtfully Made for Real Homes
Willow & Woods is my British wallpaper design studio, named after the middle names of my children. It represents both family and craft – a commitment to creating hand-drawn designs that bring warmth, depth and quiet character into the home.
Every pattern I create carries something of my surroundings, and the quiet moments that make a house feel like home.
The Artist Behind the Studio
I’m Katie, founder of Willow & Woods – a British wallpaper design studio rooted in hand-drawn craft, heritage and storytelling.
Each design begins by hand, with pencil or paint, inspired by nature, history, and family moments. From first sketch, carefully developed in the studio, my motifs are then transformed into a repeating design before being printed to order. The process is deliberate and thoughtful, giving every pattern warmth, depth, and life.
I create wallpaper designed to feel lived-in, layered and enduring.
Willow & Woods was founded on a simple belief: that wallpaper should do more than decorate a wall, it should shape how a space feels.
My journey to Surface Pattern Design
I began my creative career designing bespoke albums and memory books for clients through my businesses, And Other Memories and Life of Sprout.It was in arranging end papers and patterns that a long-dormant love of drawing was quietly rekindled.
Hidden in plain sight, I found surface pattern design – a way to combine creativity, craft, and story. The joy of building a pattern reignited a creative spark that had been quiet since my school years.
Before founding Willow & Woods, I spent several years in television production, where I learned the power of story, detail, and atmosphere – skills that continue to quietly inform the way I design today.
A Heritage of Creativity
I grew up surrounded by art, design and historic detail, an upbringing that continues to shape the way I approach pattern.
Drawing on a rich artistic heritage and Britain’s decorative traditions, my designs aim to feel familiar yet considered. They are created to endure beyond passing trends – made for homes that gather character over time.
Inspired by generations of creativity within my family and a belief that art should be lived with, not kept behind glass, Willow & Woods brings timeless design to life – one brushstroke at a time. I aim to honour traditional artistry while bringing a fresh, contemporary perspective.
Life and Inspiration
In the Sketchbook
I love to draw and paint flowers, birds, animals, boats, and abstract shapes – motifs that carry both movement and story. Watercolour is my favourite medium, with its subtle shifts in tone and texture bringing depth to every brushstroke.
Nature, travel and everyday life, from coastal walks to quiet family afternoons, continually shape my work, and as a result, each pattern carries a quiet sense of story.
My aim is always the same: to design wallpapers that feel personal, layered and enduring – something that grows with you and your space.
Studio Values
I believe in creating designs that endure, patterns that feel as meaningful years from now as they do today. For me, longevity is as important as beauty.
I believe that art work is meant to be lived with.
Sustainability is important. Each wallpaper is hand-drawn, then carefully digitised and printed to order in the UK using FSC-certified paper and eco-friendly inks.
Producing only what is needed allows the studio to minimise waste while maintaining quality and craftsmanship.
Supporting small businesses, sourcing responsibly, and designing with intention are central to Willow & Woods. I aim to create products that bring joy, comfort, and warmth, while respecting people, place, and planet.
Life Beyond the Studio
When I’m not drawing, you’ll usually find me walking along the coast or countryside with my family, or braving a sea swim. These outdoor moments – rain or shine, shifting skies, weathered textures, quiet pauses – often return later as colours, compositions or motifs.
In a quiet moment you can find me curled up with a good book and getting lost in the world it creates. With three young children, quiet moments are rare – which perhaps makes them all the more meaningful.
These moments feed my creativity and inspire the designs I make, giving every pattern a quiet sense of story and life.
A moment in my life as a surface pattern designer
Thank you for visiting Willow and Woods. I hope my designs bring the same warmth, joy, and calm into your home that they bring to mine. Whether you’re decorating a home, sourcing for a client, or exploring collaboration opportunities, I’d be delighted to hear from you.
If you’d like to explore collaboration, commissions, or simply talk about wallpaper or patterns – I’d love to hear from you.
